MIFF Leads Its Community to Digital Transformation Journey

KUALA LUMPUR, Malaysia, Sept. 29, 2020 /PRNewswire/ — Southeast Asia’s largest furniture trade show, the Malaysian International Furniture Fair (MIFF) has concluded its first-ever virtual exhibition, MIFF Furniverse which was held throughout the month of August 2020.

Aimed to connect global furniture markets with real-time trade opportunities, the inaugural online exhibition consists of three geo-targeted live market events, catered for different time zones and regions – Asia Pacific market (11 – 13 August 2020), North America & South America market (18 – 20 August 2020) followed by Europe, Middle East & South Africa market (26 – 28 August 2020).

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