Circular is the future: How NORNORM is redesigning office furniture for remote work and subscription generation

At the start of the pandemic, a number of people went shopping for office furniture. While some had to shop online, others got these furniture directly from their employers. In essence, a lot of people tried to recreate their office space at home or bought into inflexible reality.

As these employees return to offices, they are also facing the grim reality of what to do with these furniture. For decades, furniture has been seen as an investment that gets discarded for new furniture overtime. NORNORM, a fully circular Danish startup, is rethinking this notion with its subscription-based furnishing model.

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